Personalized travel – the future of the hotel industry?
In a recent study, Fraunhofer IAO presents a concept that uses data-based analysis and AI to enable the high-level personalization of hotel rooms. The “Experience Based Booking and Selling Model” offers the automated creation of offers that are tailored to the individual needs of hotel guests. The objective of the study is to determine the extent to which currently available attributes-based booking approaches can be further developed to meet changing social trends and user needs.
A discussion of current research methods at the international STI conference on science, technology and innovation indicators
The 28th International Conference on Science, Technology and Innovation Indicators 2024 came to a close in Berlin. At the three-day event, over 350 participants from the research community discussed the complex dynamics between concepts of openness and closedness in science, technology and innovation, and their impact on research, policy and practice.
As one of the most diverse institutes in the Fraunhofer-Gesellschaft, Fraunhofer INT combines a wide range of different research topics and competences. As part of its innovation research, the institute focusses on future technologies and emerging technological trends. Based on this, the institute advises companies, ministries and other public bodies on decision-making. The portfolio of research topics at Fraunhofer INT has continued to grow over the years.
Fraunhofer Group for Innovation Research